Rather a consumer will sit up and take notice if some something piques their interest. Why captions and subtitles? Have you ever been annoyed by a Facebook video blaring through your phone unexpectedly when you’ve opened the app simply to check your feed? Can put you in a pretty embarrassing situation, isn’t it? People are not looking for something that is shoved in their face. Created before the release of a film or movie, subtitles are timed transcriptions and are synched with the audio and video. Captions are useful for people who are hard of hearing but subtitles assume that the viewer can hear the audio, but doesn’t know the language. Open captioning is embedded within the video and cannot be done away with. You can turn it off with the click of a button. Closed captioning gives you a choice whether you want to have captions in your viewing experience or not. Captions are of two types - closed and open captions. Captions can be understood simply by a narration of the script, including any sound effects or music playing within the video. The transcription of dialogues fall under the category of captions but when you translate the dialogues to another language, they are called subtitles. Captions and subtitles are sometimes used interchangeably but there’s a difference. Captions and subtitles are text overlays on videos that usually represent translations from one language to another or simply the same language representation of dialogues within the video. We need to first understand what are captions (and subtitles) on videos. So, read on to find out all about closed captions on YouTube. With closed captions on YouTube, you can reach the 360 million people worldwide who have hearing issues.

Adding closed captions on YouTube videos is one of the most effective ways to reach more people. So, it’s important to tap into the power of video content for your brand or even as an individual content creator.Īs you can fathom the volume of content on YouTube by these stats, it is important to make your videos accessible to more people. Approximately, 5 billion videos are watched on YouTube everyday and 300 hours of content is uploaded on the platform. Video is turning into the next big thing! And YouTube is undoubtedly the hub of all video content in the world.

Youtube closed captioning automatic